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Network products are products that have multiple characteristics such as cross time and space, multimedia, interactivity, personification, growth, integration,...
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Network product testingHow to apply for a report? What items need to be tested? We will conduct testing and evaluation in strict accordance with the standards. We can also provide personalized testing plans and reports according to your needs.
Network products are products that have multiple characteristics such as cross time and space, multimedia, interactivity, personification, growth, integration, advancement, efficiency, economy, and technology. Compared with traditional products, online products have various characteristics such as cross time and space, multimedia, interactivity, personification, growth, integration, advancement, efficiency, economy, and technicality. The marketing of online products is the inheritance, development, and innovation of traditional product marketing in the online environment. The marketing of online products established on the Internet is not limited by time and space. By comparing and studying the marketing methods of online products and traditional products, we aim to analyze the key strategies that should be grasped in the marketing of online products. The first difference between the marketing of online products and traditional products is the pricing strategy. Compared with the prices of traditional products, the prices of online products have some new characteristics: price levels tend to be consistent, non monopolistic, tend to be lower, elastic, and intelligent. Traditional products are priced based on cost, and in this pricing strategy, manufacturers play a leading role in pricing. And network products are priced based on meeting demand. At the same time, the online market is facing a globalized market, which makes it necessary to consider the impact of changes in the target market range on pricing when pricing products. The principle of combining globalization and localization must be adopted. In addition, there are significant differences in the marketing of online products and traditional products in market research. In the market research of traditional products, respondents are always in a passive position, while enterprises need to invest a large amount of material and human resources. And a large number of online products conduct surveys through the internet, which can draw on the theories and methods of traditional market research and utilize the characteristics of the internet to make such surveys have advantages that traditional products do not have in market research. Online research is also a commonly used marketing tool in the marketing of online products. The marketing differences between online products and traditional products not only include the two points mentioned above, but also include many aspects: product advertising, product marketing channels, intermediaries, brand positioning, product promotion forms, talent management, and logistics, etc. There are significant differences, and we will not elaborate on them here. In short, traditional product marketing relies on layers of tight channels and invests a large amount of manpower and advertising into the market. Online product marketing is a new product marketing model that combines traditional product marketing techniques with the internet, and fully utilizes various resources both online and offline to form the lowest cost investment and maximum market sales. However, in the current development situation of the environment, online product marketing and traditional product marketing will continue to have a mutually reinforcing and complementary relationship for a considerable period of time. We should organically combine the strategies of online product marketing and traditional product marketing for research and learning
1. Project bidding: Issue authoritative third-party CMA/CNAS qualification report
2. Online e-commerce platform entry: Quality inspection report recognized by major e-commerce platforms 3. Used as a sales report: issuing legally effective testing reports to make consumers more confident 4. Papers and research: Provide professional personalized testing needs 5. Judicial services: providing scientific, fair, and accurate testing data 6. Industrial problem diagnosis: Verify the troubleshooting and correction of industrial production problems1. Telephone communication and confirmation of requirements
2. Recommend solutions and confirm quotations 3. Mail samples and arrange testing 4. Progress tracking and result feedback 5. Provide reports and after-sales service 6. If urgent or priority processing is required1. The testing industry is fully covered, meeting different testing needs
2. Fully cover the laboratory and allocate localized testing nearby3. Engineers provide one-on-one services to make testing more accurate
4. Free initial testing, with no testing fees charged
5. Self service order delivery for free on-site sampling
6. Short cycle, low cost, and attentive service 7. Possess authoritative qualifications such as CMA, CNAS, CAL, etc 8. The testing report is authoritative and effective, and is generally used in China1、Project bidding: issue authoritative third-party CMA/CNAS qualification report;
2、E-commerce platform entry: quality inspection reports recognized by major e-commerce platforms;
3、Used as sales report: issuing a test report with legal effect to make consumers feel more at ease;
4、Papers and scientific research: providing professional and personalized testing needs;
5、Judicial services: providing scientific, fair and accurate testing data;
6、Industrial problem diagnosis: verifying the troubleshooting and correction of problems in industrial production;
Testing process
Detection advantages
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